1st store in India with new Hue Premium Zone concept
May 3, 2017 Bengaluru, India: Expanding its retail presence in South India, Philips Lighting (Euronext Amsterdam ticker: LIGHT), a global leader in lighting, today inaugurated its 9thLightLounge in Bengaluru. This is the company’s 65th LightLounge in South India. Philips LightLounges are exclusive showrooms displaying a wide range of home decorative products and systems from Philips Lighting.
Inaugurating the store, Mr. Harshavardhan Chitale, Vice Chairman and Managing Director, Philips Lighting India said“ With its tech-savvy and young urban population, Bengaluru has fast evolved as one of the key markets for our Philips Hue range of connected home lighting systems. We have therefore chosen Bengaluru as the first city to launch our new Hue Premium Zone concept which emulates actual home settings with a Living room, a bedroom and a dining room enabling customers to experience different light recipes to suit different parts of the day.”
Spread across an area of 1,000 square feet, this latest LightLounge showcases an impressive display of over 600 world-class home decorative lighting products and concepts designed keeping in mind the lighting needs of Indian consumers, home décor trends in the country and the emerging concept of connected ambient lighting. The store extensively features Philips Hue – the world’s smartest web-enabled LED home lighting system with the new Hue Premium Zone concept. By emulating actual home settings of a Living room, bedroom and a dining room, customers can experience first-hand the light settings and recipes to suit different parts of the day.
Through their live demonstration zones, Philips LightLounges enable customers to get a first-hand experience and choose products that match their individual design tastes and requirements. The company differentiates its offerings through innovation in design, energy efficiency and its global lighting application expertise.
With the launch of the latest Philips LightLounge in Bengaluru, the company now has more than 180 LightLounges in India, in addition to LightSTUDIO’s in the country. This new Philips LightLounge is located at Sachin Light House, #9, 2nd Cross, Kempegowda Road, Bangalore – 560009.